Product Catalogs
Las, a leading firm in the office furniture sector, wished to improve the communication of its products with a new graphic design of its brochure and catalogues.
Here the design team contextualised and designed a graphic stye that could enhance the value of the firm's linear, minimalist products.
Decisions regarding the graphics were also made with the desire to highlight the structure of the firm's office, with the "Operational" section distinguished from "Management" by the symbolic use of the letters O and D.
The photography was entirely replaced by photorealistic renderings, created in conjunction with Matic Animation, our partner and collaborator. In this way it was possible to design in a synergic and coherent manner a global image of visual communication, making the final result more attractive and reducing production costs and timings.
